|
|
Free Tips for You: Heritage Rail Marketing Tips Blog
Serving North American Clients
Getting Results
About Us
Contact Us
Home Page
|
|
TRAIN 2008 Annual Convention attendees/TRAIN members: Click here
What if you could fill all your trains, find new passengers and keep the old ones coming back, get rid of the advertisements that don't work, and create more free time in your busy day? No matter where you are in North America, we're here to help you make that happen!
Heritage Rail Business Consulting helps tourist railroads with marketing, technology, fundraising, and business strategy—helping you make more money to "keep the trains running":
- E-mail Newsletters (Promote last-minute or upcoming trips or other events, reach customers where they are, and follow up with prospective passengers until they buy)
- Advertising Review (Identify the ads that work and the ads that don't, and reduce expenses by cutting the paid advertisements that aren't pulling their weight)
- Customer Analysis (Understand where your passengers live, so you can better create and target new rides and services that meet their needs)
- Customer Surveys (See how you're meeting passengers' needs)
|
- Website Review (Make sure prospective riders can find what they need, and guide them to buying tickets)
- E-mail Newsletters (Cut postage costs, see who's reading your updates, and save staff time)
- Office Technology Analysis (Learn how to simplify and speed up your business office, saving time and potentially cutting expenses)
|
- Grant Writing (Get restoration or operation grants from local and national organizations)
- Finding Grantors (Find local and national grant-makers)
|
- Traffic Analysis (Add more trains? Cut your schedule?)
- New Products and Services (What's the demand? What's the financial impact?)
- Long-Term Planning (Where should your business or non-profit be five or 10 years from now? How do you get there?)
|
Heritage Rail Business Consulting is a Supplier (Vendor) member of the Tourist Railway Association (TRAIN). We only work with heritage rail clients. Our consultants are life-long rail enthusiasts with the business acumen to help you save time and make more money.
Everyone's needs are different, so see how we can make a difference for your tourist railroad. Contact us today for your free initial consultation.
|