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Serving North American Clients
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Heritage Rail Business Consulting helps tourist railroads, railway museums, and private railcar owners solve business problems. We work with clients anywhere in North America, remotely or on-site, from our office in the Research Triangle of central North Carolina.
Need to set up an e-mail newsletter? We can do it. Want to start or improve your online ticket sales? We'll help you pick the right vendor for you, and we'll help you get the site running. Wondering which ads are really profitable? Let us figure that out so you can start saving money.
Think about your biggest business headache, the thing that just won't go away, the problem that keeps you up at night. What if you could make that problem a lot smaller, or even make it disappear completely? With our fresh perspective, this might be easier, cheaper, and faster than you'd expect.
Our services for heritage rail clients include marketing, technology, fundraising, and business strategy—helping you make more money to "keep the trains running":
- E-mail Newsletters (Promote last-minute or upcoming events, reach customers where they are, and follow up with prospects until they buy)
- Advertising Review (Identify the ads that work and the ads that don't, and save money by cutting the paid advertisements that aren't pulling their weight)
- Customer Analysis (Understand where your customers live, so you can better create and target new services)
- Customer Surveys (See how you're meeting customers' needs)
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- Website Review (Make sure customers can find what they need, and guide them to making purchases)
- E-mail Newsletters (Cut postage costs, see who's reading your updates, and save staff time)
- Office Technology Analysis (Learn how to simplify and speed up your business office, saving time and potentially cutting expenses)
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- Membership Programs (Improve or create your annual membership program to increase revenues and make your existing revenues more dependable)
- Grant Writing (Get restoration or operation grants from local and national organizations)
- Finding Grantors (Find local and national grant-makers)
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- Traffic Analysis (Add more trains? Cut your schedule?)
- New Products and Services (What's the demand? What's the financial impact?)
- Long-Term Planning (Where should your organization be five or 10 years from now? How do you get there?)
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We only work with heritage rail clients. Our consultants are life-long railfans with the business acumen to help you save time and make more money.
Ready to get results? Contact us today for your free initial consultation.
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